As children, we were taught to not judge a book by its cover. But, it’s a lesson that didn’t stick. Every day we judge something or someone by its outward appearance: that buff guy at the gym must be a narcissist; that woman in a conservative suit and ballerina-tight bun must be dull; and that plain-jane cover must render that book boring.
It’s human nature to make quick judgments – if it wasn’t, we wouldn’t have phrases like, “you never get a second chance to make a first impression,” or receptionists wouldn’t have titles like, Director of First Impressions. Continue reading




